Milan Shopping: Fracomina store by Giraldi Associati Architetti

Mar

Milan Shopping: Fracomina store by Giraldi Associati Architetti

Studio Giraldi Associati Architetti designed Fracomina milan store! This weekend you’ve no excuses to upgrade your Milan Shopping experience!

White, gold and gray. Are the dominant colors in the new store of fracomina fashion brand, that with this new opening in milan, renews its image. About the interior design signed Giraldi Associati Architetti for the store is studying an ad hoc concept, until custom graphics.

A collaboration between Fracomina and the architectural firm Giraldi Associati Architetti was founded in Milan a new environment of great character, feminine and contemporary. With the opening of its first flagship store in Milan, Fracomina renews the image of its single brand through a more refined design. Graphic customized, gold and white dominating the space and emphasize the products. New Milan Shopping endeavours are waiting for you…

The project aims at setting Theatrical furniture (developed in 60 square meters) thanks to the choice of lighting made entirely by LEDs, both in ceiling spotlights on the product, and the introduction of large bright pictures. The perimeter space houses the collections, which are the background graphics tailored, where the brand is declined in various sizes and shades of gray, made it stand out from the golden tones of the flooring. central focus though is the chest area, realized through a move and sculptural structure, aimed at capturing the attention.