You might be wondering: what is this group called Design Holding and what is it about? Well, this is a project that was recently created by Investindustrial and The Carlyle Group, consisting of the new global high-end interior design group that brings together the three iconic companies: B&B Italia, Flos and […]
What to see in Milan? An exclusive opening for Ditre which launches its first Milan flagship store at via Carducci, will exhibit brands best sellers. The historical neightborhood of Sant’Ambrogio is the new cultural district of next Milan Design Week and has a strategic importance in terms of attendances from different parts of the world.
Expectations are high this spring in italian furniture, as italian design brands promises a host of new products and events in the design world. Ditre Italia flagship store will become the focal point for a process that stands for quality products and an upholstery tradition with its own distinctive personality.
With its interior design in line with the concept of Designwear, Ditre Italia flagship store will showcase total outfit living spaces, coordinated, complete and unique, endorsing an increasingly organic vision of the contemporary home. As well as sofas and armchairs, the product range has been broadened to include cabinets, coffee tables and accessories such as lamps and rugs which all speak the same language to create a coherent living space.
The upholstered leather and fabric furnitures of Ditre Italia, resulting from 40 years of researches about innovative materials and working techniques, find place in a vintage residence characterized by the typical Milanese style.
Respecting the original features of the building, has been projected bright and welcomed environments which reflect the brand’s image. The rooms host the living, conversation, dining and the sleeping area’s collections, preferring mud and light beige shades for the interiors.