The countdown to the Salone del Mobile Milano 2020 has already started for the brands. The preparations are many and the ability to surprise each year becomes more and more challenging. All of the most renowned luxury brands have started to produce their unique new collections and idealizing the best […]
For an entire week, from 8th to 13th April, Milan gave a chance to all iSaloni 2014 and Milan Design Week 2014 visitors to assist and witness, to great design collections and colorfull visual exhibitions. Among outstanding exhibitors, there were a few that caught Milan Design Agenda attention. Today, under a theme that will prevail for a few weeks or months – isaloni 2014 news and trends – there was a collection, from Kartell, that took over itself all the flashes.
“Precious” , was the word that KARTELL found to establish a connection of this new collection, aimed to share the quality , glamour and “elegant luxury” of Kartell plastic, to become more noble, sophisticated and…precious!
Kartell introduced a new, exclusive and brilliant metal finishes in colours including gold, bronze, silver, gun-metal grey and copper. All this metallization process used by Kartell is a cuttingedge and high-quality process, the result of major research and investments to obtain an impeccable result in terms of appearance, touch, resistance and strength of the varnishes used.
Several Kartell best-sellers are therefore now illuminated with this new metal finish, which has given them a new lease of life.
As in designer Ferruccio Laviani words:
“Precious, yes: this year, plastic has finally achieved its rightful status as a precious, rare and technological material (…)The transparency and colour of the gold surrounds it; the transparency, colour and warmth of the metal is like a necklace of precious stones. A jewel called Kartell”.
Do you have any “Precious” Kartell collection in your smartphone, ipod, tablet or any other device? Share with us!